Get 20% OFF Your First Purchase | Use Code: FIRST20 At Checkout
Get 20% OFF Your First Purchase | Use Code: FIRST20 At Checkout
Why should you make the switch to Identity Pet?
We make pet food the way it should be. Fresh farm-to-bowl reciples made in small batches, using only sustainably sourced ingredients to ensure healthy, nutrient dense (and delicious!) meals your pet is sure to love. Go ahead, experience the difference and upgrade your pet's food bowl today!
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Our Top Sellers For Dogs
Our Top Sellers For Cats
Our highly rated Gently Cooked Food recipes and NEW Buffalo Chicken Wing Treats!
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Cat Recipes
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Uncompromising Quality
Fresh food made from only a few quality-sourced ingredients is paramount. Simple and fresh is good for you. Good for the planet. And good for your pet. That guiding concept is one you follow yourself for healthy, responsible eating. And it is the basis for Identity Pet Nutrition’s line of superior canned pet food & air-dried treats.
Healthy And Happy Starts With Diet
Your health equals your well-being, doesn’t it? The same is true for your pets. Their health is inextricably related to the pure goodness they eat! And if they are happy and healthy, your well-being skyrockets.
Our meals are as farm to bowl as you can get, and your pet will be thankful you made the switch!
We're Pet Parents Too
We care because we know that the pet food industry has shortchanged pet owners, and pets for far too long. Our mission has been to develops & market the highest quality luxury assortment of alternative, small-batch, clean-label pet foods. Our focus has always been on responsible, sustainably-sourced, highly nutritious canned & air-dried foods & treats, using only the freshest ingredients to offer comprehensive health & wellness solutions for companion pets & their owners.
Uncompromising Quality
Fresh food made from only a few quality-sourced ingredients is paramount. Simple and fresh is good for you. Good for the planet. And good for your pet. That guiding concept is one you follow yourself for healthy, responsible eating. And it is the basis for Identity Pet Nutrition’s line of superior canned pet food & air-dried treats.
Healthy And Happy Starts With Diet
Your health equals your well-being, doesn’t it? The same is true for your pets. Their health is inextricably related to the pure goodness they eat! And if they are happy and healthy, your well-being skyrockets.
Our meals are as farm to bowl as you can get, and your pet will be thankful you made the switch!
We're Pet Parents Too
We care because we know that the pet food industry has shortchanged pet owners, and pets for far too long. Our mission has been to develops & market the highest quality luxury assortment of alternative, small-batch, clean-label pet foods. Our focus has always been on responsible, sustainably-sourced, highly nutritious canned & air-dried foods & treats, using only the freshest ingredients to offer comprehensive health & wellness solutions for companion pets & their owners.
Real Farm To Bowl Food
Happy Pets, Happy Humans
No Fillers
Crafting the best canned and gently cooked dog food around means taking the care and effort to make sure that every can is full of all of the right ingredients, and nothing else. While that sounds straightforward enough, it’s anything but the norm.
Many manufacturers use fillers to bulk out their dog food and boost their profits. Corn, grain by-products, and other unnecessary ingredients can often be found in low quality dog food. Yikes!
No Fillers
Crafting the best canned cat food around means taking the care and effort to make sure that every can is full of all of the right ingredients, and nothing else. While that sounds straightforward enough, it’s anything but the norm.
Many manufacturers use fillers to bulk out their cat food and boost their profits. Corn, grain by-products, and other unnecessary ingredients can often be found in low quality cat food. Yikes!
The Right Choice
Unlike those manufacturers, we won’t use fillers. It goes against our principles and messes with our identity! Instead we use rich, un-rendered meat, poultry, and fish.
When you open a can of Identity dog food, you’ll know you’ve made the right choice. This is what good quality dog food is supposed to be. And with this quality essential meal, you’ll feel at ease, knowing your special friend is enjoying the same high-level sourcing and production you would expect for yourself.
The Right Choice
Unlike those manufacturers, we won’t use fillers. It goes against our principles and messes with our identity! Instead we use rich, un-rendered meat, poultry, and fish. And the wet cat food that results is high in real proteins, very low in carbohydrates, and incredibly delicious. We know; we’ve done our own taste tests. (Really!)
Good quality meat comes with a high moisture content, an important source of hydration for your cat. And this moisture, without those unnecessary carbs, could also help prevent your cat from developing urinary tract blockages and other serious illnesses.
Transparency
Avoiding all those extra ingredients also means this highly nutritious dog food is gluten-free, grain-free, and potato-free. And it lacks the guar, xanthan, and cassia gums found in many lower quality dog foods.
From the transparency of our sources and ingredients to the pleasures of quality food, your dog will get the protein it needs and wants. And you’ll have peace of mind knowing everything in the food is there for the absolutely right reasons.
Transparency
Avoiding all those extra ingredients also means this highly nutritious cat food is gluten-free, grain-free, and potato-free. And it lacks the guar, xanthan, and cassia gums found in many lower quality cat foods.
From the transparency of our sources and ingredients to the pleasures of quality food, your cat will get the protein it needs and wants. And you’ll have peace of mind knowing everything in the food is there for the absolutely right reasons.